Some of our achievements.


Little Big Shots

Little Big Shots

Greta Donaldson Publicity worked with Little Big Shots, Melbourne’s International Film Festival for Kids, for the second year running, on the launch of its 2009 season. A truly international festival, Little Big Shots included over 90 films from 25 countries including Russia, Argentina, Estonia, Bangladesh, Finland and South Africa. Little Big Shots is a not-for-profit organisation dedicated to enhancing the media literacy of young people, fostering children’s creativity and showcasing the very best in filmmaking for, by and about kids. Little Big Shots is now Australia’s major stand-alone kids’ film festival – a niche Australian event. With its focus on short films for kids plus plenty of competitions and opportunities for involvement, Little Big Shots is one of the year’s most exciting experiences for kids interested in film and filming making.

Strike Bowling Bars

Strike Bowling Bars, Australia

Greta Donaldson Publicity worked with Strike Bowling Bars, nationally. Strike has been celebrating mankind's achievements in bowling, karaoke and laser skirmish since 2002 when it opened its first Melbourne outlet, Strike on Chapel. In the years since, an additional 10 Strike Bowling Bars have opened across Australia (with more planned for 2012), employing more than 300 staff. Founder Michael Schreiber is a 15 year veteran of next generation entertainment in Australia and the brainchild of the Strike brand. He launched the business in a bid to create a new out-of-home experience option to join the entertainment space occupied by cinemas, nightclubs and pubs. Schreiber doesn't do anything by halves. While bowling is the main attraction of the 11 centres, high-end AV and lighting systems, a full-line kitchen, deluxe bar, lounges and private party rooms are also part of the attraction. Additional elements such as pool tables, interactive games and karaoke rooms complete with touch screen ipads and dress-up boxes also form part of the centres. And over the last 10 years Schreiber has added laser skirmish to his unique offering - in turn doing for laser skirmish what he did for bowling – turning it into an adult entertainment concept that also entertain the youngsters. Greta Donaldson Publicity liaise with print, radio, television and online media on behalf of Strike Bowling Bars nationally.


St Albans Textile

St Albans Textile Company

Greta Donaldson Publicity has worked to promote the quality materials produced by St Albans Textiles to media around Australia. When Melbourne’s Gough family bought a small 17-year-old manufacturing company in 1968, Australia had a thriving manufacturing industry and the world was a different place. The family began to design and manufacture contemporary textiles in natural, sustainable mohair, alpaca and wool using age-old techniques Forty years later, the company has not only survived but thrived in a market dominated by chain stores and cheap, synthetic made-in-China imports. Still 100 per cent Australian owned, ST ALBANS TEXTILES is a rare breed: the deliberately small-scale family enterprise has an international reputation for premium quality yarns and produces textiles so durable that the company still offers customers a lifetime-repair guarantee.

Paper Jamz Guitar Rock on

Paper Jamz Guitar Rock On

Hunter Products

Greta Donaldson Publicity worked with Hunter Products to launch the 2010 Australian Toy of The Year – Paper Jamz Guitar. Australian Idol favourite, Shannon Noll, was joined on stage by his son, Cody, at Myer Melbourne on Saturday 26 June for a jamming session to officially launch the super-cool, super-thin guitar that lets you play like a pro without ever having a single lesson. Available in five funky designs, the guitars look exactly the same as those your favourite rock heroes and pop idols play on stage – except they are as thin as paper. “This is one of the coolest new toys for boys we’ve seen in a long time. They’re a smash hit already in the US and they’re going to be a smash hit here in Australia,” says Hunter Products Managing Director Jeff Hunter. “Every boy will want one – and probably their dads too! And why wouldn’t you - they’re amazingly clever, they’re extremely affordable and they’re totally fun.” The Paper Jamz Guitar works just like a proper electric guitar – except it has no actual strings. Instead, the toy relies on amazing Active Graphics Technology with special embedded circuits, which detect finger movements to play chords. Rocking out is as easy as running your fingers over the guitar’s surface and neck. No strings, no worries. Paper Jamz Guitar toys were distributed in Australia by Hunter Products

BMW AACTA Awards Sponsorship

BMW AACTA Awards Sponsorship

Greta Donaldson Publicity worked with BMW Australia in announcing a two year sponsorship of the Australian Film Institute's - Australian Academy of Cinema and Television Arts (AACTA) Awards. As part of the deal, a fleet of BMW's famous from their own starring roles in feature films ferried stars to the inaugural Samsung AACTA Awards Ceremony, broadcast by the Nine Network on January 31, 2012. The broadcast gave Australia's movie fans a front row seat at the film and television industry's premier awards night. Cars used included the BMW 6 Series which features in the current blockbuster Mission Impossible 4: Ghost Protocol. Globally, BMW has a long and proud history of appearing on the big screen, with a celebrated relationship with many Hollywood blockbusters. The brand has also embedded itself into the consumer psyche thanks to its constant reputation in popular culture, music videos and, of course, film. As well as the Red Carpet presence BMW Australia hosted a Cocktail Party in the Utzon Room at the Sydney Opera House attended by Steve Jacobs, Rob Mills, Chucky Klapow, Australian of the Year Geoffrey Rush and Canberra based US Ambassador the Hon. Jeffrey L. Bleich. BMW Australia also featured as a key sponsor at the AACTA After Party held at the Hyde Park Barracks, Sydney.

Arno Corporation, Orbis Development

Arno Corporation, Orbis Development

South Melbourne July 2012

Greta Donaldson Publicity worked with Arno Corporation and Colliers International to launch the Orbis Development located in white-hot South Melbourne. Inspired by Indian-born British sculptor Anish Kapoor’s three-story-tall, hyper reflective “Sky Dish” sculpture in New York City’s Rockefeller Center and surrealist painter Rene Magritte’s mysterious suspended orbs painting titled “The Voice of the Air”, Arno Corporation’s stunning new luxury apartment development Orbis adds a new architectural icon to Melbourne’s skyline. Slated for completion in 2014, the Orbis development of one-plus study and two-bedroom apartments feature a location and a playfully sculptural, reflective façade that is akin to public art. It’s the latest collaboration between Arno Corporation visionaries Andrew Cook and Anthony Heffernan and ARM Architecture (lead by Ian McDougall behind the Hamer Hall Redevelopment, the Melbourne Recital Centre and Arno Corporation’s second South Melbourne development Momentum, next door) and it gives luxury a new face in Melbourne. Escor (a Smorgon family company) is a joint-venture partner. Arno Corporation is celebrating 25 years in the property industry this year and is widely regarded as one of Victoria’s foremost residential luxury property developers. Its enviable project portfolio (including the FACE development in Acland Street, St Kilda and the ISIS development in Domain Road, South Yarra) is distinguished by ambitious architectural techniques more often associated with sculpture.